Welcome to Crome Group
Don’t chase trends, invest
with intent.
Our Company
Crome Group is a private equity firm focused on acquiring and growing well-established small to mid-sized businesses.
Investment Thesis
Crome Group focuses on under-the-radar, cash-flow positive companies that are too large for most individual buyers and too small for traditional institutional private equity funds.
Target Criteria
Crome Group targets acquisitions with enterprise values between $2-$20M, with earnings multiples of ~3x. Focusing on industries and companies that offer high cash flow and market resilience.
Mission & Vision
Mission Statement:
To acquire, grow, and enhance operationally sound businesses, preserving legacy while maximizing investor and stakeholder returns.
Vision:
To be a trusted partner for small and mid-market business owners, investors, and stakeholders known for integrity, value creation, and long-term partnerships.
Acquisition Profile
VALUE CREATION STRATEGY
Operational Improvements Implement scalable systems (CRM, ERP, SOPs) Cost optimization and margin expansion. Performance tracking and KPIs.
Growth Initiatives Geographic or market expansion Sales & marketing enhancement New product or service lines.
Add-On Acquisitions Buy-and-build strategy within sectors Expand market share through synergy.
Financial Structuring Prudent use of leverage (senior debt + seller financing) Optimize capital stack for each transaction.
MARKET OPPORTUNITY
The U.S. lower middle market (~200,000 businesses) offers an immense opportunity due to:
Baby boomer retirements: >10,000 baby boomers reach retirement age daily
Fragmented industries
Lack of succession plans
Inefficiencies in capital access
OUR INVESTMENT APPROACH
Selective Opportunities
We focus on ventures with strong fundamentals, scalable models, and clear paths to value creation.
Risk-Managed Strategy
Capital preservation is as critical as growth. Every investment is evaluated through a disciplined risk framework.
Active Value Creation
Beyond capital, we provide strategic guidance, operational insight, and growth leadership.
Long-Term Alignment
We invest alongside our partners — aligned incentives, shared outcomes.
FOCUSED. DISCIPLINED. SCALABLE.
At Crome Group, we believe superior returns are built through patience, structure, and strategic execution. Our approach prioritizes sustainability, resilience, and intelligent growth in evolving markets.
BUSINESS CASE
ZIKER
Strategic Rationale
ZIKER had built a strong reputation for reliability, long-term client relationships, and a skilled workforce. The acquisition aligned with Crome Group leadership's objectives to:
Expand market presence in key regions
Add experienced staff and operational expertise
Leverage existing systems to improve efficiency and scalability
Integration Approach
Crome Group leadership focused on a smooth integration that prioritized continuity for both clients and employees. Key actions included:
Retaining the brand during the transition period
Integrating back-office functions such as finance, procurement, and HR
Implementing standardized processes and technology to enhance service delivery
Outcomes
Following the acquisition:
Client retention remained high due to minimal service disruption
Operational efficiencies improved through shared resources and systems
Crome Group increased its service capacity and geographic reach
Conclusion
The acquisition of ZIKER demonstrates Crome Group Leadership's disciplined approach to growth through strategic acquisitions. By preserving strengths while integrating scalable systems, the transaction delivered immediate operational value and positioned the combined business for sustained long-term growth.
Further acquisitions in two states adding 11 locations and doubling revenue as well as net income inside of 18 months.
Our Team
Tim Travis
Managing Partner
Tim Stolt
Managing Partner
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Investor
"This acquisition reflects my conviction in the fragmented services market and our belief that disciplined operators like Crome Group can create significant value through thoughtful integration and long-term investment"
-Megan G.
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We’re Working With
